PR Shield: Your all-in-one solution for promoting and protecting the brand that you've worked so hard to build. Brought to you by Synaptic, an award-winning marketing and public relations firm and a leader in the field of crisis communications.
Comprehensive Training: Bite-sized lessons that prepare your team to handle PR crises confidently and become stronger marketers.
Customizable Templates: Pre-drafted responses and step-by-step protocols to tackle bad reviews, social misfires, and media backlash like a pro.
Onboarding Call: One-on-one guidance from our experts to help you protect and promote your brand from day one.
Brand Audit: A detailed snapshot of your online reputation with actionable steps to fix vulnerabilities before they escalate.
AI-Powered Reputation Platform: Monitor, manage, and enhance your reputation with tools that automatically request, respond to, and showcase reviews.
Email Alerts and LIVE Events: Stay ahead with PR trends, actionable insights, and live sessions to connect with business leaders like you.
Rapid Response Call: Direct access to our team for personalized crisis guidance when it matters most.
When you invest in PR Shield, you’re not just getting tools and training—you’re joining a community of driven business owners who understand the challenges of growing and guarding a brand. You'll regularly connect with peers to share insights, and learn from others who are navigating the same path. Together, we’ll tackle challenges, celebrate wins, and build stronger businesses.
While you’re busy running your business, we’re monitoring PR crises, breaking down lessons from the headlines, and tracking emerging trends that could impact your brand.
As a member of PR Shield, you'll get actionable insights delivered straight to your inbox—because your reputation deserves a constant watch.
No more scrambling for the right words in high-stakes moments. Our customizable templates and step-by-step protocols give you everything you need to handle bad reviews, product issues, and media backlash with confidence and professionalism. It’s like having a seasoned PR expert by your side—ready whenever you need it.
Whether it's a SMS Chat Widget for your site, social proof posts, or automated replies to reviews, we've got your reputation covered with our powerful AI-powered platform that will help you manage your online reputation on autopilot!
Most businesses include accident prevention and safety as part of their routine training—but what about safeguarding your reputation? PR Shield makes it easy to integrate crisis communication into your team’s regular training.
Business owners shouldn't have to defend their reputations alone. Now, you don't have to.
Your PR Shield coverage includes a Rapid Response Call with our team if the need arises.
"It's nice knowing someone has your back!"
Our business was recently the target of some shocking social media bullying that seemed to come out of nowhere and worst of all it took aim at one of my employees. The whole thing was upsetting, to say the least.
"A tool that you cannot afford to operate without"
My family's been in business for over 40 years. I cherish our business and our reputation and then I found myself in a situation I could have never imagined. Cyndee and her team did a marvelous job and stayed with me through the whole process.
"Always felt like I could handle pretty much anything."
I've run my own business for over 20 years, and I've always felt like I could handle pretty much anything that came my way. That was until I found out how ill-equipped I was to handle a PR nightmare that I found myself in."
"Literally Cannot Recommend This Enough"
Unfortunately we had a really devastating and hard situation with our business that was completely out of our control no too long ago and we kind of didn't know what to do. And within 30 minutes of reaching out to PR Shield, we had solutions in place.
Grab your favorite cup of coffee and join us for an action-packed, conversational session with our team of experts. Together, we’ll dive into what’s trending in crisis PR, explore proven strategies for proactive marketing, and share actionable insights to help you protect and grow your business.
Pull up a chair, bring your questions, and let’s have a conversation that moves your business forward!
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+1 313-546-1854
Michigan, USA
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