Your Reputation is More Than Just Stars!

PR Shield helps you shape the story customers share

in reviews, in conversations, and in their recommendations to others.

Rating Strategy Calculator

Synaptic's Exclusive Rating Calculator

Current Average Rating: Current Number of Reviews: Desired Average Rating: Average Daily Transactions: Expected Review Conversion Rate (%):

Want to Increase Your Review Conversion Rate?

Culture: Build a team mindset that values asking for reviews.
Clickability: Make it super easy — use links, texts, and QR codes.
Consistency: Ask every day, not just when things go great!

This calculator shows you what it takes to reach your ideal star rating — and how many new reviews you can realistically earn each month. Just input a few numbers from your Google listing and daily customer volume.

Want to boost your results? Focus on the Three C’s: Culture, Clickability, and Consistency!

What Happens If a Bad Review Hits? What happens if your Google Reviews are weaponized by a competitor, disgruntled former employee, or vindictive customer? Even a single 1-star review can lower your average rating — especially if you don't have many total reviews yet.

This simulator shows you how fragile your online reputation can be — and why it's so important to fortify your brand position.

1-Star Impact Calculator

What If You Get a 1-Star Review?

This tool shows how a few bad reviews can affect your rating — and why proactive protection matters.

Current Average Rating: Current Number of Reviews: Number of 1-Star Reviews to Simulate: Also, How Many 5-Star Reviews Would You Need to Bounce Back?

How to Protect Your Rating

Culture: Train your team to ask for reviews at the right moment.
Clickability: Use text messages, QR codes, and short links to make reviewing easy.
Consistency: Build review requests into your daily flow — not just when things go great.

The best defense against bad reviews? Consistently delivering 5-Star service and then asking for the reviews that you've earned!

Want to Build a Future-Proof Reputaition?

You deserve more than a reactive reputation. PR Shield gives you the proactive tools to grow, protect, and respond — with strategy, not stress.

Powered by Synaptic, the team behind award-winning campaigns and proven crisis communication systems.

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+1 313-546-1854

Michigan, USA